Marketing skills for OpenClaw
Skills for SEO, copywriting, campaigns, and social posts.
At a glance
This list has 73 skills from 3 public GitHub repos. 57 of them have a license that lets us quote the description. The newest repo update is 2026-10-09. The oldest is 2026-07-24. Most skills come from alirezarezvani (55), ComposioHQ (17), anthropics (1).
OpenClaw reads skills from skills/. See the OpenClaw skills page and the install guide.
Marketing skills
Sorted with licensed, described skills first, then by newest repo update.
brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand co...
ad-creative
When the user needs to generate, iterate, or scale ad creative for paid advertising. Use when they say 'write ad copy,' 'generate headlines,' 'create ad vari...
aeo
Answer Engine Optimization (AEO) skill - optimize content to be cited by AI language models (ChatGPT, Perplexity, Claude, Gemini, Mistral) as authoritative...
agent-harness
Turn any domain folder of skills into a bounded agentic loop: compile a goal into a verifiable task plan, execute tasks with the domain's own tools, verify e...
analytics-tracking
Set up, audit, and debug analytics tracking implementation - GA4, Google Tag Manager, event taxonomy, conversion tracking, and data quality. Use when build...
app-store-optimization
App Store Optimization (ASO) toolkit for researching keywords, analyzing competitor rankings, generating metadata suggestions, and improving app visibility o...
arquiteto-de-empresa
Company Architect: builds a business from scratch as an OKF (Open Knowledge Format) bundle - a tree of version-controllable .md files with frontmatter type...
arquiteto-de-empresa
Company Architect: builds a business from scratch as an OKF (Open Knowledge Format) bundle - a tree of version-controllable .md files with frontmatter type...
brand-guidelines
When the user wants to apply, document, or enforce brand guidelines for any product or company. Also use when the user mentions 'brand guidelines,' 'brand co...
business-name-fit
Suggest, pick, or vet a business, startup, or product name that stays true to the founder's cultural origin while working professionally in the markets they ...
campaign-analytics
Analyzes campaign performance with multi-touch attribution, funnel conversion analysis, and ROI calculation for marketing optimization. Use when analyzing ma...
cmo-advisor
Marketing leadership for scaling companies. Brand positioning, growth model design, marketing budget allocation, and marketing org design. Use when designing...
cmo-review
/cs:cmo-review <plan> - Narrative-first interrogation of positioning, ICP, message house, and channel mix. Use when launching a campaign or repositioning, ...
cold-email
When the user wants to write, improve, or build a sequence of B2B cold outreach emails to prospects who haven't asked to hear from them. Use when the user me...
competitive-teardown
Analyzes competitor products and companies by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into struc...
competitor-alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'v...
content-creator
Deprecated redirect skill that routes legacy 'content creator' requests to the correct specialist. Use when a user invokes 'content creator', asks to write a...
content-humanizer
Makes AI-generated content sound genuinely human - not just cleaned up, but alive. Use when content feels robotic, uses too many AI clichés, lacks personal...
content-strategy
When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions \"content ...
copy-editing
When the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,'...
copywriting
When the user wants to write, rewrite, or improve marketing copy for any page - including homepage, landing pages, pricing pages, feature pages, about page...
demo-video
Use when the user asks to create a demo video, product walkthrough, feature showcase, animated presentation, marketing video, or GIF from screenshots or scen...
design-system
Captures the user's brand identity once via a 10-question onboarding wizard (primary/accent HEX + heading + body Google Fonts + design style editorial/techni...
email-sequence
When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions...
free-tool-strategy
When the user wants to build a free tool for marketing - lead generation, SEO value, or brand awareness. Use when they mention 'engineering as marketing,' ...
landing
Generates a premium single-page HTML landing page with 3D CSS animations, GSAP scroll effects, and mouse-parallax depth. Forcing intake (product + elevator p...
landing-page-generator
Generates high-converting landing pages as complete Next.js/React (TSX) components with Tailwind CSS. Creates hero sections, feature grids, pricing tables, F...
local-seo-manager
Manage local SEO for service-area businesses - appliance repair, HVAC, plumbing, cleaning, and any business that serves customers at their location. Use wh...
markdown-html-orchestrator
Use when a user wants to convert any markdown file in their Claude project into a single-file, lightly-interactive HTML - long-form documents (specs, plans...
market-research
Use when doing upstream market-research methodology - sizing a market as TAM/SAM/SOM computed BOTH top-down and bottoms-up (never a single unsourced number...
marketing-context
Create and maintain the marketing context document that all marketing skills read before starting. Use when the user mentions 'marketing context,' 'brand voi...
marketing-demand-acquisition
Creates demand generation campaigns, optimizes paid ad spend across LinkedIn, Google, and Meta, develops SEO strategies, and structures partnership programs....
marketing-ideas
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growt...
marketing-ops
Central router for the marketing skill ecosystem. Use when unsure which marketing skill to use, when orchestrating a multi-skill campaign, or when coordinati...
marketing-psychology
When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'ment...
marketing-skills
Directory and router for the marketing skills library. Use when you need to find the right marketing skill for a task, see what marketing capabilities exist,...
marketing-strategy-pmm
Product marketing skill for positioning, GTM strategy, competitive intelligence, and product launches. Use when the user asks about product positioning, go-t...
md-document
Converts long-form markdown (specs, RFCs, reports, plans, explainers) into a single-file, lightly-interactive HTML document with sticky TOC, scrollspy, searc...
page-cro
When the user wants to optimize, improve, or increase conversions on any marketing page - including homepage, landing pages, pricing pages, feature pages, ...
paid-ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when ...
pricing-strategist
Use when designing or revisiting product pricing - selecting a pricing model (subscription seat-based, usage-based, value-based, freemium, or hybrid), runn...
product-skills
Use when coordinating product work across the 12 bundled product sub-skills (RICE, OKRs, UX research, design tokens, competitive teardown, analytics, experim...
programmatic-seo
When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "page...
prompt-engineer-toolkit
Turns marketing prompts into tested, versioned production assets: A/B prompt evaluation against structured test cases, immutable prompt version history with ...
referral-program
When the user wants to design, launch, or optimize a referral or affiliate program. Use when they mention 'referral program,' 'affiliate program,' 'word of m...
research-ops-skills
Use when planning, funding, scoping, or synthesizing enterprise research across workstreams - clinical study design, R&D program finance, market sizing/sur...
rfp-responder
Use when an RFP, RFI, RFQ, security questionnaire, vendor questionnaire, or proposal request arrives and the team needs a structured response - parsing mul...
run-without-you
Phase 4 of building a Claude Managed Agent - make it run without you. Turn a graded agent into a recurring scheduled deployment (POSIX-cron), an event-driv...
schema-markup
When the user wants to implement, audit, or validate structured data (schema markup) on their website. Use when the user mentions 'structured data,' 'schema....
seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranki...
site-architecture
When the user wants to audit, redesign, or plan their website's structure, URL hierarchy, navigation design, or internal linking strategy. Use when the user ...
social-content
When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. A...
social-media-analyzer
Social media campaign analysis and performance tracking. Calculates engagement rates, ROI, and benchmarks across platforms. Use when analyzing social media p...
social-media-manager
When the user wants to develop social media strategy, plan content calendars, manage community engagement, or grow their social presence across platforms. Al...
video-content-strategist
Use when planning video content strategy, writing video scripts, optimizing YouTube channels, building short-form video pipelines (Reels, TikTok, Shorts), or...
webinar-marketing
When the user wants to plan, promote, run, or improve a webinar or virtual event to generate and convert demand. Use when the user mentions 'webinar,' 'virtu...
brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand co...
active-campaign-automation
Open the source on GitHub to read what this skill does.
Ahrefs Automation
Open the source on GitHub to read what this skill does.
brandfetch-automation
Open the source on GitHub to read what this skill does.
campaign-cleaner-automation
Open the source on GitHub to read what this skill does.
competitive-ads-extractor
Open the source on GitHub to read what this skill does.
doppler-marketing-automation-automation
Open the source on GitHub to read what this skill does.
image-enhancer
Open the source on GitHub to read what this skill does.
Instantly Automation
Open the source on GitHub to read what this skill does.
lead-research-assistant
Open the source on GitHub to read what this skill does.
Lemlist Automation
Open the source on GitHub to read what this skill does.
MailerLite Automation
Open the source on GitHub to read what this skill does.
Omnisend Automation
Open the source on GitHub to read what this skill does.
PhantomBuster Automation
Open the source on GitHub to read what this skill does.
ravenseotools-automation
Open the source on GitHub to read what this skill does.
salesforce-marketing-cloud-automation
Open the source on GitHub to read what this skill does.
SEMrush Automation
Open the source on GitHub to read what this skill does.
Related categories
The Daily 5 newsletter
Five good agent skills in one email. Unsubscribe any time.
Placeholder. The mailing list is not connected yet, so nothing is collected.
Questions
What are marketing skills?
Skills for SEO, copywriting, campaigns, and social posts. Each one is a folder with a SKILL.md file that OpenClaw reads when a task matches.
How do I install a marketing skill?
Copy the skill folder into skills/ and start a new OpenClaw session. Each skill page shows the exact command.
Can I trust these skills?
We run a basic automated check for risky patterns. It is not a full audit. Read a skill before you install it.